Anifowose Gabriel Ayobami

Gabriel brings years of experience in leadership and communication to DexTask, shaped by roles in academia, the printing and publishing industry, and book clubs. Across all of those, he learned the same lesson: you earn people's trust by listening first, communicating clearly, and actually helping the group move toward something together.

He leads Brand and Growth at DexTask. He is responsible for how the platform comes across, both on campus and online. Every campaign, announcement, and piece of content he creates reflects what DexTask stands for while helping more students discover and trust the platform.

He manages the public voice of the brand by planning campaigns, creating content, and overseeing marketing materials across both digital and physical channels. Whether it's blog posts, social media, campus flyers, banners, or awareness campaigns, his focus is always the same: presenting DexTask in a way that is clear, practical, and relevant to student life.

Beyond shaping the brand's voice, Gabriel also drives growth through campus activations, strategic outreach, and partnerships that introduce DexTask to new students. He works with People and Campus Relations on ambassador programmes and campus campaigns, and partners with Trust and Support whenever a message needs extra clarity, consistency, or care.

Gabriel believes lasting brands aren't built by shouting — they're built on trust, consistency, and real value. His goal is simple: help every student see DexTask not just as another app on their phone, but as something they can actually rely on for everyday campus life.